Link to Bay Area Flipbook Newsletters - These unchanging flipbook links will always go to the most recent monthly report (easy for websites, email signatures, newsletters, or to quickly zip to a client).
Link to email newsletters in Marketing Center. You can personalize/customize these. Another option is to use a single "click-here" image that is hyperlinked to the flipbook version, which is a good option if you wish to insert the market report into your custom, personal newsletter.
Link to google docs folder of downloadable Bay Area PDF reports and chart images (for social media or to insert in your own custom materials). You can download the entire folder for your market region by right-clicking on the folder.
Flipbook versions and google docs folders include additional charts than those included in the email newsletter versions.
Sacramento and Tahoe agents will be contacted by Marketing when their new market reports are available.
Here is the latest daily average interest rate chart (already inserted in newsletters) and stock market chart:
Mortgage Interest Rates since February 2023
30-Year Fixed-Rate Loans, Daily Average Readings*
Financial Markets in 2023
Year-To-Date Percentage Increases in the S&P 500 & Nasdaq
Rising Interest Rates Continued to Impact Supply & Demand in October, But Early November Brings Big Shift in Economic Indicators
The heart of the autumn selling season was dominated by global conflict, falling stock markets - and interest rates jumping to their highest point in 23 years, further discouraging buyers who require financing, and prospective sellers reluctant to abandon their current loan terms. Then on November 15, the October jobs report came out, the Fed extended their pause on raising its benchmark rate, and the Treasury Department issued revised guidance pertaining to upcoming bond sales - and by November 3rd, stock markets had logged their best week of the year, and interest rates had seen a near-record decline. The housing market typically begins its big, holiday slowdown in mid-November, with listing and sales activity declining to annual lows. Considering the volatility that has characterized economic and political conditions, it's too early to speculate on how these shifts will play out in the coming days, weeks and months. Ideally, rates will continue to normalize and consumer confidence to recover into the new year, with significant improvements to both housing affordability and the equation for homeowners contemplating a sale.
Even if the expected holiday slowdown occurs, sellers of appealing, well-prepared and well-priced homes may still see a quick sale with multiple offers: There are still qualified buyers actively looking to purchase (with financing or all cash). For buyers, mid-winter usually offers reduced competition for listings, and an enhanced ability to aggressively negotiate prices on unsold properties: It can be an excellent time to buy for those who stay in the game.
This report will review trends in home prices, new and active listings, speed of sale, overbidding, listings going into contract, and sales volumes in both the general market and the luxury segment.
We have also updated our Bay Area home price tables and maps with detailed data on current values and market dynamics in the cities, towns and other submarkets within the region.
